CAFLS Marketing & Communications

Printing PDFs with normal margins

Screenshot of print preview window in Adobe Acrobat

Often when a PDF file is sent to a desktop printer, the printer will add additional margins to the printed file. This can add unnecessary and unbalanced white space around the page content. Additional margins can be especially noticeable and irritating when trying to print a folded file like a tri-fold brochure or certificates. To […]

Using File Types

EPS, PDF, TIFF*, PNG and SVG formats are the only file types that preserve background transparency. The white logo is included as an EPS, PDF, and PNG, but not as a JPG because a JPG cannot maintain a transparent background. (*TIFF files can be saved with transparency or flattened) EPS, SVG and PDF are vector […]

Understanding color modes

screenshot of the same image in 2 color modes

Printing presses use four colors of ink or toner to make every possible printed color. Cyan, Magenta, Yellow and Black. The saturation of each color is on a scale from 0-100%. So, if you want something to print in all black, the ink combination would be C0, M0, Y0, K100. 100% black ink and no other colors. Printing a green color takes a […]