The Erwin Center for Brand Communications is excited to announce the addition of a new practitioner who will teach our Media Planning & Buying Strategies course (GC 3730). Katie Driggs is currently the Director of Media at FerebeeLane in Greenville, SC, leading media strategy and execution on widely-recognized brands like Spinx, Biltmore, and Le Creuset. […]
The Erwin Center for Brand Communications Announces Katie Driggs as the Newest Practitioner to Teach Media Planning and Buying Strategies Course
November 7, 2018