Department of Graphic Communications

Clemson GC Students Attend 2015 Color Conference

Written by Dalton Anderson What do students, faculty, color scientists, and large companies within the print and graphics industry have in common? Well each year, they all grab a few cups of coffee, load up their suitcases, and make their way to the Color Conference hosted by the Printing Industries of America, or PIA for […]

Clemson/Sonoco packaging-industry analysis truly outside the box

What does a $400-billion industry and Clemson University have in common? The answer is the students and faculty of Clemson’s Sonoco Institute for Packaging Design and Graphics, which the worldwide packaging industry considers among the best evaluators of consumer perception around product packaging. So esteemed is Clemson’s level of expertise in measuring consumers’ packaging perceptions, […]